If you’re working in online marketing in any way, I’m going to go out on a limb and say that you’re probably at least marginally familiar with search engine optimization, or SEO. You know that using white hat SEO techniques … Continue reading
How’s Your Guest Blogging Etiquette?
Guest blogging is a great way to get your content in front of another audience, meet some new people, build on your content development strategies, and maybe even make some money along the way. It’s a good SEO strategy, which makes it popular among bloggers. Continue reading
How to Professionally Participate in Web Forums to Get More Traffic
Web forums are excellent sources of targeted viewers, especially active online communities with sections and discussion pages that are closely relevant to your target niches, site content, products and service offers. Regularly participating in these online communities can improve your bottom-line results. Continue reading
What is Facebook’s Graph Search? People, Places, and Interests.
When Facebook announced that they would be making a big announcement on January 15 (the same day the new Myspace went public – coincidence?), speculation ran high. There were any number of possibilities, including new features, business capabilities, mobile, and search. As it turned out, search was the big winner – in a manner of speaking – when Facebook revealed its latest feature, Graph Search. Continue reading
3 Tips for a Happier Facebook Life
For many of us, getting started with social media was this insane time of finding everyone you ever knew – personally and professionally – and “adding” them as a friend on whatever social medium you could. I’m mostly convinced that the younger you are when you start using Facebook, the more likely it is that you are Facebook friends with everyone you’ve ever made eye contact with in the last decade. Continue reading
The Great Social Customer Service Race [with Infographic]
Recently, I completed an experiment called “The Great Social Customer Service Race” – an evaluation of the social customer service responsiveness of 14 of the nation’s top brands, from Coca-Cola to Home Depot. Continue reading
7 Social Media Resolutions to Enact Right Now!
I’ve never been very big on New Year’s Resolutions. If you’re going to make a change, there’s no time like the present – regardless of whether it’s January 1 or June 23. If the new year is still fresh when you’re reading this post and you feel inspired, fantastic! But if it’s not, don’t be afraid to take a few of these social media resolutions, which range from small and simple to more time consuming, and put them into action. Continue reading
7 Kinds of Content to Use in 2013
Now that most of the holiday season is over, we’re all looking to New Year’s next week to cap it off. And what would a new year be without some resolutions? Continue reading
Blogging: The Case For Breaking Your Regular Schedule
Content specialists and social media gurus/experts/ninjas/mavens/whatever-they’re-calling-themselves-this-week frequently encourage bloggers to write their little hearts out – as much as they can, and as often as possible. If nothing else, keep a regular schedule. Continue reading
Do Your Blog Post Titles Suck?
Renee shows you what bad post titles are, and then she will show you some good ones. Finally, she’ll give you a tiny checklist just to reassure you that your titles don’t suck. Continue reading


