Tag Archives: brand awareness
Social Media Goals: Discovering the Possibilities
Learn more about how to discover what’s possible when setting your social media goals. Continue reading
Posted in Strategy
Tagged brand awareness, Customer service, Market research, social media, social media goals
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How to Track Brand Awareness with Facebook Insights [Updated]
There are misunderstandings about measuring brand awareness with Facebook. I have heard from a multitude of sources that measuring brand awareness is like fluff. It’s not targeted, and it’s impossible to capture the data about awareness of your brand. This is far from the truth, as you will see why shortly. Continue reading
6 Metrics for Tracking Brand Awareness on Twitter
This week I will continue on the path of measuring brand awareness in social media, with Twitter being the focus. Due to the freedom of communication that Twitter provides, it is one of the best tools for generating brand awareness, and it is also measurable. Continue reading
Posted in Analytics and Brand Awareness, How To's
Tagged analytics, brand awareness, Twitter
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