Tag Archives: content marketing
Social Media Resources (2/17/12): Social Media HQ Weekly Update
And for the week ending on 2/17/12, these are the best resources from around the web. If you have any resources you would like to add, please feel free to share Continue reading
Posted in Weekly Updates
Tagged agency world, content marketing, e-mail, seo, social media, weekly update
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Social Media Resources: Social Media HQ Weekly Update
We are starting a weekly installment of curating the best content around the web relating to social media and inbound marketing. We will post updates on a weekly basis. Continue reading
Posted in Weekly Updates
Tagged agency world, content marketing, e-mail, seo, social media, weekly update
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3 Ways to Think Outside the Box with Emailing
From a business standpoint, it is important to think outside the box when embarking on an emailing campaign. With all the emails we now receive its’ easy to become lost in the crowd. Continue reading
Content + Influencers = Leads and Conversions [Video]
To back up the claim that content and influence are king, I thought it would be interesting to pull in some data and do some investigation as to why we’re converting more visitors to leads than in the prior 3 months Continue reading
Posted in Lead Generation
Tagged content marketing, conversions, Google Analytics, influencers, lead generation, video tutorial
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Blog Posts Accumulate Traffic with Time [Stats]
Upon Social Media HQ’s 8 month Blogging Anniversary, I thought it would be interesting to go back and look at some stats. I wanted to put HubSpot’s correlation studies to the test with our Google Analytics traffic. Do blog posts really accumulate traffic with time? Continue reading
Posted in Analytics, Blogging
Tagged analytics, blogging, content marketing, Google Analytics
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Relevant Content: How Do You Know What Your Customers Want?
We’ve been asked by several clients, “How do we know what content our customers will find relevant on our blog?”. Simple – ask them! There are several tools and tactics for obtaining this type of information. I will take you … Continue reading
Posted in Content Development
Tagged content development, content marketing, relevant content
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Blog Post Anatomy – Part 1 [Video]
With countless factors that go into ranking in search engines and winning the attention of your audience, it is important to focus on the most critical elements of a successful blog post. Continue reading
Ebooks vs Whitepapers [Video]
There are many pieces of content you could produce to build a relationship with prospects and customers. The most widely used formats are Ebooks and Whitepapers, especially for business to business organizations. In this video, we will show you the … Continue reading
Posted in Content Development
Tagged content development, content marketing, ebooks, whitepapers
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Content Development 101 for Lead Generation
I recently watched a video on Hubspot with David Meerman Scott explaining that social media is really about creating shareable content. There are a number of ways to develop meaningful content that your audience will want to share with their … Continue reading
